Add Unity to Your Design with Clever Repetitive Elements

Do you ever find pleasure in the chiming of a grandfather clock or in honking geese…

Stand Tall with 6 Sharp Embossing Techniques

Have you ever run your hand over an antique, textured wallpaper? With its authentic sense of…

Glamorize Your Products with Illustrative Package Designs

Natural Life is a retailer focusing on women’s Bohemian clothes, accessories, and gifts. Its founder, Patti…

5 Strategies to Overcome Nerves in Public Speaking

From Abraham Lincoln to Winston Churchill, some of the world’s greatest leaders had one thing in…

Build Customer Confidence: 4 Brand Identity Essentials

Trust builds confidence. That is why a strong corporate brand identity can make or break a…

Show-Stopping Print Ideas to Compliment Your Digital Marketing

Does your brain ever feel tired? Some days, that’s probably due to information overload. Today, researchers…

Use Customer Lifetime Value to Plan Your Direct Mail Marketing

What is the value of a customer? What profit can they bring this week? This year?…

Psychographics Sell: Finding the “Why” Behind the “Buy”

In 2011, Matt Salzberg was a restless associate at a Silicon Valley investment firm. He and…

Unbeatable Packaging Ideas for 2021

Want to sharpen your appearance in 2021? Great packaging gets buyers pumped about your product before…

Grow Your Influence with the 10 Most “Likeable” Personality Traits (Part 1)

Annoying people are everywhere. They are on your phone, in the cubicle next to you, and…